Build Your Lead Magnet
Create a valuable free resource that attracts your Ideal Customer and grows your list.
Purpose
Create a valuable free resource that attracts your Ideal Customer and grows your list.
Why this Milestone matters
An owned audience is a business asset. A lead magnet begins list growth before launch.
Student transformation
Before: You have no reason for strangers to join your list.
After: You have a lead magnet aligned with your eBook promise.
Business assets produced
- Lead Magnet
- Lead Magnet Delivery Setup
Competencies gained
- Design lead magnets
- Connect free value to paid offer
Evidence of completion
A finished lead magnet file and description of how it is delivered.
This Milestone is proven by tangible business assets — not a quiz or test score.
Future Modules
Modules that teach the skills for this Milestone will appear here in a future phase of EBB University. Each Module will contain Lessons that help you build the business assets listed above.
This Milestone page is permanent infrastructure. Modules and Lessons will attach to it without changing this URL.